Social Media Content Producer - Job at University of North Carolina Charlotte in Charlotte, NC

Social Media Content Producer

Charlotte, NC

Posted 5 days ago

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Job Description

Social Media Content Producer

Please see Special Instructions for more details.

Applicants should submit a cover letter, resume, and online portfolio of their social media production work.

UNC Charlotte Benefits Information: https://hr.charlotte.edu/benefits

The finalist will be subject to a Criminal Background Check and/or a Motor Vehicle Report.

Please upload reference information including names, position titles and company/institutions, phone numbers, and email addresses of at least two current/previous supervisors.

The Search Committee will not contact references without first verifying permission with the finalist.

Please ensure your full range of knowledge, skills, abilities, experience, and education are listed on your application.

Do not write 'see resume' on your application when completing the job duties section.

Please ensure your application reflects the knowledge, skills, abilities, and experiences to support your answers to the supplemental questions. (see the job duties section of previous employment).

Position Information

General Information

Vacancy Open to	All Candidates
Employment Type	Permanent - Full-time
If time-limited, note appointment end date
Hours per week	40
Months per year	12
Position Number	000373
NC Salary Grade Equivalency	GN14
Classification Title	Broadcast Media Specialist
Working Title	Social Media Content Producer
Salary Range	$52,968 - $59,000
Anticipate Hiring Range	$52,968 - $58,000
FLSA Status	Non Exempt
Division	University Advancement
Department	University Communications (Adm)
Work Unit	University Communications AVC
Work Schedule	8:00 am - 5:00 pm; Monday - Friday with occasional evening and weekend hours required as necessary.
Primary Purpose of Position	The position of Social Media Content Specialist will be dedicated to content ideation, development, creation, and assessment for UCOMM owned social media channels, including the main University social media and Alumni accounts. This position will work collaboratively with the University social media team to develop new social media content processes and elevate the University's brand on social media.
Minimum Education/Experience	Required Minimum Qualifications: High school diploma or equivalency and one year of experience related to the area of assignment in a broadcast television, radio and emerging media environment; or equivalent combination of training and experience. University Preferred Qualifications: Graduation from a four-year college or university in radio, television, and motion picture and two years of experience in producing television program and audiovisual materials; or an equivalent combination of education and experience.
Essential Job Duties	As a member of UNC Charlotte's social media team, the Social Media Content Producer will report to the Director of Social Media and will be responsible for all aspects of content execution for the flagship UNC Charlotte social channels. This includes: Development, planning, execution, and post production of social media content across both video and photo. Ideation of content will be done in partnership with the full social team in a collaborative manner. Provide expertise in key Adobe programs: Premiere and Lightroom, Illustrator, Photoshop, and InDesign as needed. Leadership of in-field content production, including individual projects, live events, planned shoots, and other opportunities. Position will serve as an official team representative when shooting out in the field, quality controlling the environment and helping to prep subjects to appear in video content. Maintain a high degree of technical production expertise, including in-depth knowledge of camera operation and all related accessories, post production techniques, and social media production best practices. Effectively coordinate social media production details with subjects of production, including coordinating location, equipment needed, script considerations, etc. Ensure all gear is properly stored, maintained, cleaned, charged, and organized. Develop processes and procedures for effective file/asset management. Partners with and provides feedback to social team members and student worker on ways to optimize the production side of the content they are developing. Serves as a mentor to the social team's student worker, accompanying them on projects and advising them on ways to learn and grow. Development and/or consultation on content plans, ensuring that the Charlotte brand is maximized in all forms of social media content. Working with social media team members to assess performance of content and apply learnings to future content development efforts. Pitching, testing, and learning related to social media content approaches, ideas, and trends. Remaining up to date on content trends in the social media space and recommend content solutions to boost social media engagement.
Other Work Responsibilities	Collaboration with the social media team on other social media related duties as needed, including support on social media monitoring, social media listening, copy writing, and other needs as assigned. Coordination + project management with UCOMM content, video, and photography teams where applicable. Partner with members of the UCOMM social team and broader UCOMM team to provide insights on social media content production best practices.
Departmental Preferred Experience, Skills, Training/Education	Bachelor's degree in Film/Media, Communications, Marketing, or related field. 3+ years experience in a professional social media and/or marketing/communication role. Previous social media content video and photo experience on behalf of a brand strongly preferred. Familiarity using Adobe Premiere Pro, Lightroom; Illustrator, Photoshop, and InDesign desired but not required. Strong judgement and ability to use discretion when handling sensitive or confidential information. Strong understanding of how brand social media differs from personal social media in voice/tone, strategy, management, etc. Ability to adapt quickly to the ever-changing digital communication space and willingness to learn and adapt to meet emerging needs. The successful candidate will have strong organization skills, attention to detail, commitment to accuracy, and to exhibit a high level of confidentiality and professionalism.
Necessary Licenses or Certifications
Work Location	Foundation Annex
Posting date	05/09/2024
Closing date	05/23/2024
Proposed Hire Date	06/03/2024
Contact Information
Special Notes to Applicants	Applicants should submit a cover letter, resume, and online portfolio of their social media production work. UNC Charlotte Benefits Information: https://hr.charlotte.edu/benefits The finalist will be subject to a Criminal Background Check and/or a Motor Vehicle Report. Please upload reference information including names, position titles and company/institutions, phone numbers, and email addresses of at least two *current/previous supervisors.* The Search Committee will not contact references without first verifying permission with the *finalist*. Please ensure your full range of knowledge, skills, abilities, experience, and education are listed on your application. Do not write 'see resume' on your application when completing the job duties section. Please ensure your application reflects the knowledge, skills, abilities, and experiences to support your answers to the supplemental questions. (see the job duties section of previous employment).

Posting Specific Questions

Required fields are indicated with an asterisk (*).

* How did you hear about this employment opportunity?
- UNC Charlotte Website
- HERC Job Board
- Inside Higher Education
- Circa (formerly known as Local JobNetwork)
- Another Website
- Agency Referral
- Advertisement/Publication
- Personal Referral
- Other
Where did you learn about this posting?
(Open Ended Question)
* Do you have professional experience with Adobe Creative Cloud (InDesign, Illustrator, Photoshop, Acrobat Pro)? If yes, please explain your experience.
(Open Ended Question)
* Please describe your professional social media and/or marketing/communication role, including experience with a professional social media account.
(Open Ended Question)

Applicant Documents

Required Documents

Resume / Curriculum Vitae
Cover Letter / Letter of Interest
Online Portfolio

Optional Documents

The University of North Carolina at Charlotte is an Affirmative Action/Equal Opportunity employer and an ADVANCE Institution that strives to create an academic climate in which the dignity of all individuals is respected and maintained. Women, minorities, veterans, and individuals with disabilities are encouraged to apply. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, disability, gender identity or sexual orientation.

Job Summary

Company

University of North Carolina Charlotte

Start Date

As soon as possible

Employment Term and Type

Regular, Full Time

Work Hours (i.e. shift)

Salary and Benefits

$52,968 - $59,000

Required Education

High School or Equivalent

Required Experience

1+ years