Market Segmentation Manager
Lake Forest, IL 
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Posted 1 day ago
Job Description

Job Description

Tenneco's Motorparts (DRiV) is a world leader in the international automotive aftermarket built from the combined strengths of Tenneco, Federal-Mogul and Ohlins with 31 of the best known and respected aftermarket brands, including 14 brands 100 years or older. Our colleagues throughout 25 countries around the world work as one team, driving advancements that help our customers get the most from every vehicle, every ride, every race and every journey.

We are looking for a Market Segmentation Manager to join our team (this is a remote role)!
Come join an agile and highly impactful team with a mission to develop and empower the organization with advanced market analytics capabilities and insights.
The Market Intelligence Team aims at building efficient and scalable processes and tools to enhance global market monitoring, performance benchmarking, demand forecasting, and market segmentation. Our goal is to support business decisions and improve business performance with quantitative and qualitative insights about industry trends, customer insights and competitive intelligence.

The Market Segmentation Manager will act as a subject matter expert providing market segmentation and data mining process, system and tools leadership, guidance, management and training, and collaborate with multiple senior stakeholders to bring analytical rigor, strategic insights and business recommendations. Also you will work closely with business and product teams, develop deep understanding of designated business lines, and lead market analytics and reports to support leadership teams on better decision making.This role will report directly to the Executive Director, Global Market Intelligence. This is a highly visible senior level individual contributor role with potential to grow into people management in time.

The team is ready to act immediately on those candidates who are the best fit for the role. You'll first hear from someone in Talent Acquisition to schedule a phone screen, and then the next step will be a personal interview with our Hiring Manager. We pride ourselves on moving through processes quickly, and you can be sure of transparency and prompt communication throughout.


RESPONSIBILITIES:

  • Design modern and scalable market segmentation analytics, path to purchase, and customer profiling by region, product line and customer type.
  • Develop and manage customer and product data mining and clustering methodologies based on internal and external data sources.
  • Build data association rules mining to identify parts replacement cycles, repair patterns, associated products and optimize sales opportunities.
  • Work closely with Product Management, Sales, Marketing and other key teams to collaborate on and integrate market research and segmentation analytics across the organization.
  • Collaborate with other Market Intelligence team members to establish comprehensive market understanding of channels, installers, consumers and competitors.
  • Partner with regional teams and business line teams to evaluate market opportunities and improve performance results.
  • Provide guidance and training to internal user groups, and present analytical insights and forecast updates to internal stakeholders including leadership teams.

Required Skills

  • Strong proficiency in data science (Python, R, SQL, Hadoop), data preparation, and utilizing large data sets.
  • International experience or experience delivering global projects
  • Strong problem solving, process improvement, and project management (PMP, Six Sigma Certifications) a plus.
  • Working knowledge with Microsoft Azure Databricks / Data Warehouse / Synapse Analytics and related cloud computing platforms a plus.

Required Experience

  • 5-7 years of professional experience in developing and deploying market analytics / data mining / business intelligence capabilities, tools and processes.
  • Proven experience in solving business problems by applying data science methodologies such as data mining, machine learning, text mining, regression, predictive analytics, etc.
  • Prior experience conducting market research analytics, identifying and obtaining scalable dataset, and processing structured and unstructured data for market and product segmentation analysis.
  • Analytical experience in consumer product goods (CPG), retail, or automotive aftermarket industries is a strong plus.

EDUCATION:

  • Bachelor's Degree in Economics, Statistics, Data Science, Marketing Analytics, Mathematics, or other business-related quantitative disciplines. Master's degree preferred.

Equal Opportunity Employer Minorities/Women/Veterans/Disabled

 

Job Summary
Company
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Required Education
Bachelor's Degree
Required Experience
5 to 7 years
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